INDX
Brand launch assets and organic motion systems as brand partner.
MYLO
LAUNCH
Motion
Motion deigned to support the product launch of Mylo.
Resolved
(Project)
Mylo GOING TO MARKET
Mylo GOING TO MARKET
Brand launch assets and organic motion systems as brand partner.
Brand launch assets and organic motion systems as brand partner.
Motion and visual assets created to support the launch of Mylo, a mycelium based textile.
Motion and visual assets created to support the launch of Mylo, a mycelium based textile.
Technical Direction Look Development Animation Lighting Design
TYPE OF WORK
Bolt Threads
CLIENT
Direct collaboration
AGENCY
Brand Launch Assets and Motion
FOCUS
(Introduction)
Organic growth structures, environments and texile swatches were designed and animated to adapt across campaign needs while remaining consistent.
Organic growth structures, environments and texile swatches were designed and animated to adapt across campaign needs while remaining consistent.
Cohesion across scale and contributors.
Cohesion across scale and contributors.
An international team of artists was assembled and the work organized into discrete, parallel efforts. Despite geographic distance and time differences, clear direction allowed the work to remain unified as it evolved.
An international team of artists was assembled and the work organized into discrete, parallel efforts. Despite geographic distance and time differences, clear direction allowed the work to remain unified as it evolved.
Hero swatch design selection.
Hero swatch design selection.
MYLO
LAUNCH
MYLO
LAUNCH
Motion deigned to support the product launch of Mylo.
Motion deigned to support the product launch of Mylo.
Motion deigned to support the product launch of Mylo.
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